Consumers are increasingly interested in food brands that offer more than just catchy jingles and pretty logo’s. This shift in thinking and demand for meaningful product information has had a profound impact on the way consumers evaluate and purchase food products. Thankfully, people are paying more attention to ingredient statements and nutritional claims. In fact, studies suggest that millennials are more interested in making purchases from companies that offer genuine value. Whether its eco-friendly packaging or perfectly portioned meals people are taking a more vested interest in their food choices and health. So if you want to join this movement, here are 3 ways to eat ethically and reduce food waste today.
- Eat Organic Food
As a society we are always in a rush to make quick food selections that are convenient and simple. While convenience and simplicity are extremely important we should not overlook the importance of making organic selections whenever we can. Aside from not ingesting loads of harmful chemicals, hormones, and GMO’s, by selecting organic products you are helping to preserve the ecosystem. Farmers who grow organic crops do not use harmful pesticides that ultimately leach into our waterways and soil. Instead they encourage biodiversity of their crops, meaning they do not grow one specific crop on their land year after year. This rotation process helps maintain healthy soil fertility and aids in natural pest control. So, selecting organic products is one way you can eat ethically today.
2. Portion Control
According to USDA it is estimated that Americans waste 30%- 40% of food. This food fills our landfills and emits greenhouse gases that negatively impact our environment. One way to combat this negative cycle is to manage portion control. Personally, I tried to address this issue when developing Healthyish Foods. With baked goods and desserts landing on the list of “top foods” being wasted, I saw this as an opportunity to change the way we consume dessert. With Healthyish Foods we encourage smaller portion sizes via our perfectly portioned approach. By pre-measuring all of our organic ingredients we allow our customers to make single serving desserts at home. Eliminating the need for an entire cake or tray of brownies, this approach to dessert decreases food waste and the temptation to overindulge. So manage your portion sizes more closely and reduce food waste today.
- Select Brands that Offer Value:
There are so many brands that spend millions of dollars on high-end marketing campaigns that offer the consumer no genuine value. This thinly veiled sales propaganda preys on people and kids without offering them any true benefits, nutritionally or otherwise.
So, take your time and do your research before allowing any brands into your home. Look at their packaging, is it eco-friendly? Can it be recycled? Look at their labels, are their products organic? Can the ingredients be pronounced? With so many choices out there today it is imperative that we make ethical eating decisions and select brands that care about our environment and health.
Author: Sarah Thomas-Drawbaugh
Sarah Thomas-Drawbaugh is a recipe developer, fitness junkie and owner of the Healthyish brand. She loves taking everyday eats and making them Healthyish. Sarah defines being Healthyish as a lifestyle centered around living light, fit and fun with a healthy dose of “ISH” from time to time. Sarah’s work can be seen in Healthy-ish by Bon Appetit and Bon Appetit Magazine (digital). Sarah lives in Vail, Colorado with her husband, Dan and rescue dog, Graci!